The Dangers of Excess Body Fat

Most people’s primary motivation for weight management is to improve their appearance. Equally important, however, are the many other benefits of proper nutrition and regular exercise.

Weight management through reduction of excess body fat plays a vital role in maintaining good health and fighting disease. In fact, medical evidence shows that obesity poses a major threat to health and longevity. (The most common definition of obesity is more than 25 percent body fat for men and more than 32 percent for women.) An estimated one in three Americans has some excess body fat; an estimated 20 percent are obese.

Excess body fat is linked to major physical threats like heart disease, cancer, and diabetes. (Three out of four Americans die of either heart disease or cancer each year; according to the National Health and Nutrition Examination survey, approximately 80 percent of those deaths are associated with life-style factors, including inactivity.)

For example, if you’re obese, it takes more energy for you to breathe because your heart has to work harder to pump blood to the lungs and to the excess fat throughout the body. This increased work load can cause your heart to become enlarged and can result in high blood pressure and life-threatening erratic heartbeats.

Obese people also tend to have high cholesterol levels, making them more prone to arteriosclerosis, a narrowing of the arteries by deposits of plaque. This becomes life-threatening when blood vessels become so narrow or blocked that vital organs like the brain, heart or kidneys are deprived of blood. Additionally, the narrowing of the blood vessels forces the heart to pump harder, and blood pressure rises. High blood pressure itself poses several health risks, including heart attack, kidney failure, and stroke. About 25 percent of all heart and blood vessel problems are associated with obesity.

Clinical studies have found a relationship between excess body fat and the incidence of cancer. By itself, body fat is thought to be a storage place for carcinogens (cancer-causing chemicals) in both men and women. In women, excess body fat has been linked to a higher rate of breast and uterine cancer; in men, the threat comes from colon and prostate cancer.

There is also a delicate balance between blood sugar, body fat, and the hormone insulin. Excess blood sugar is stored in the liver and other vital organs; when the organs are “full,” the excess blood sugar is converted to fat. As fat cells themselves become full, they tend to take in less blood sugar. In some obese people, the pancreas produces more and more insulin, which the body can’t use, to regulate blood sugar levels, and the whole system becomes overwhelmed. This poor regulation of blood sugar and insulin results in diabetes, a disease with long-term consequences, including heart disease, kidney failure, blindness, amputation, and death. Excess body fat is also linked to gall bladder disease, gastro-intestinal disease, sexual dysfunction, osteoarthritiis, and stroke.

Five common weight loss mistakes

Not changing your calorie plan as you lose weight. The fallacy of the “1200 calorie diet” plans and the like.

Most people fix their calorie intake to a given number and expect to lose weight at the same constant rate over a period of weeks. Hence, dieters look for 1000 calorie or 1800 calorie diet plans on the internet. The fixed calorie diet plans don’t work. If you burn 3000 calories a day at the start of a diet, after a week or two of losing some weight, you are no longer burning 3000 calories. Now you might be burning 2800 calories. If you fix your calorie intake in the face of a decreasing calorie expenditure, your weight loss will slow down more and more as you lose weight.

If you want to lose weight at a constant rate, you must repeatedly:

* decrease your calorie intake to accommodate the calorie expenditure drop
* increase your calorie output by exercising more
* do both

I would like to note that you must set realistic slow weight loss goals. If you go for fast weight loss you would not be able to sustain it for a long period unless you go extreme in the calorie reduction and exercise a lot. For people who have to lose more than 20 pounds (10kgs), the goal should be a loss of no more than 2 pounds or 1 kg per week. People who need to lose just a bit of weight should go for weight loss of 1 pound or half a kilogram per week.

Why does my calorie expenditure drop as I lose weight? The most important factors are:

* You weigh less. A smaller body burns less calories both at rest and while active
* You may involuntarily burn fewer calories. Dieters often lack energy and move less
* Calorie restriction suppresses the metabolic rate
* You have less body fat, which may further suppress your metabolic rate

These major factors contribute to an ever-decreasing energy expenditure as one loses weight. The more a dieter cuts calories, the bigger the calorie expenditure drop. The leaner the dieter, the greater the calorie expenditure drop.

Now you must understand that if you want to succeed in losing weight, you have to make changes in your nutrition plan. I recommend burning more calories, because being more active facilitates smaller calorie restriction and milder calorie expenditure drop.

It is very difficult to estimate the rate of the metabolic drop. Here is the general rule: the bigger you are, the smaller the rate of the metabolic drop. The more weight you lose, the more you have to cut calories or increase exercise. If you are overweight you might need to cut just 10 more calories for every lost pound, while if you are lean you might have to cut 60 calories for every pound lost. I picked these numbers just as an example.

The true affects of Caffeine on our bodies

Caffeine is found in everything from face creams to coffee. But its effects aren’t yet fully known, reports Joanna Bounds.

We’re a nation of drug users. We take our first hit in the morning and many of us continue throughout our working day.

Addicts say they can’t function without their daily dose of caffeine. Globally, we consume 120,000 tonnes of the stuff each year, making it the most widely-consumed psychoactive substance in the world. And most of our caffeine intake comes in the form of a cup of coffee or can of cola.

And while caffeine consumption is deeply-entrenched in society, the “good” versus “bad” debate has been going on for centuries. This may be because caffeine has the same pharmacological effects on the body as many substances deemed harmful – although that doesn’t stop nine out of 10 people throughout the world using it regularly, say Alan Weinberg and Bonnie Bealer, authors of The World Of Caffeine (Routledge). high times There are many ways of ingesting our drug of choice. Besides coffee, tea and chocolate we can get our kicks from “energy” drinks and over-the-counter medicines. In the US there are caffeine tablets, caffeinated waters, and even lickable caffeine-infused lipsticks from US cosmetics company Hard Candy. Yet the effects of caffeine still aren’t fully understood.

“Caffeine’s effects on the body are complex,” says John Miners, professor in clinical pharmacology at the Flinders University of South Australia. “It affects the nervous system, the brain, the bodily organs, respiratory system and metabolic activity. But there’s still a fair amount of work left to be done on caffeine.” What is known for sure is that caffeine causes the body to release adrenaline, resulting in the “fight or flight” response, which enabled our hairy ancestors to run from sabre-tooth tigers. And, of course, gives you that morning buzz.

But, in the case of caffeine toxicity, it’s also been proven that it can be a killer. High doses of caffeine have resulted in roughly 20 deaths in Australia. The last fatality occurred a few years ago, when a 25-year-old woman collapsed in a bar after drinking a guarana-based tonic (which has since been taken off the shelves). Because the woman had a heart condition, she was careful to keep her caffeine intake low, yet the drink’s packaging did not indicate its high caffeine content.

“Some caffeine-based drinks are called “smart”, “happy” or “energy” drinks,” says Rebecca Smith, food policy officer for the Australian Consumers Association (ACA). “Others are marketed as a thirst quencher and are not the best way to rehydrate after exercise as caffeine inhibits the absorption of water.” The proliferation of such drinks has led to the Australia New Zealand Food Standards Ministerial Council forming a policy stating that caffeine cannot be added to any other products besides cola and energy drinks and those that do contain caffeine must be labelled clearly.

“There is no doubt that the concentration of caffeine in soft drinks and energy drinks has a marked pharmacological effect, which people need to be aware of,” says Professor Miners. “People monitor the amount of caffeine they drink but are unaware of the concentration of caffeine in other products. Energy drinks are the main area of concern.”

Even though death by coffee isn’t a concern for most of us, kick-starting the day with a large latte can lead to a caffeine addiction.

“Caffeine has the same sort of mechanism as cocaine or heroin, but
obviously with much less effect. This is part of the reason why people become
addicted to it,” says naturopath Ilana Lamont.

If you’re trying to kick the habit she advises weaning yourself off caffeine, rather than going cold turkey, and says withdrawal symptoms can include headaches, fatigue and depression. And it doesn’t take long for withdrawal symptoms to kick in.
“A lot of people get tired and depressed when they are coming down from the effects of caffeine,” says Lamont. “And that can be as soon a couple of hours after they’ve drunk their last coffee. Which is when they reach for the next cup. So it’s a vicious cycle.”
addicted to mug And be aware, says Professor Miners, that caffeine ffects people differently.

“In terms of effects on the body, and the rate at which it is eliminated, individuals handle caffeine in different ways,” he says.

“It’s influenced by factors such as age (children eliminate caffeine more quickly) and whether you smoke or not. Smokers eliminate caffeine at twice the rate of non-smokers. That’s why some people get heart palpitations and others don’t, and why it keeps some people awake but not others.”

And caffeine-induced insomnia isn’t urprising when you think that, if you drink a large cup of coffee at 3pm, 50 per cent of the caffeine will still be in your body six hours later. The reason it keeps you awake, says Lamont, is because the caffeine is stimulating your brain at a period of time when it’s not meant to be active.

Some people should avoid caffeine more than others. Pregnant women are especially at risk, as revealed by a study by Aarhus University Hospital in Denmark earlier this year. It showed that women who drink more than eight cups of coffee a day triple their risk of having a stillborn baby compared with non-coffee drinkers. A report in the Lancet Medical Journal also revealed that women who drink more than one cup of coffee a day are half as likely to conceive as those who drink less than a cup a day, as caffeine stimulates the production of chemicals in the body that slow conception.

user friendly But it’s not all bad news – caffeine does have ome positive effects too. Researchers at the University of Queensland have discovered that giving prematurely-born babies minute amounts of caffeine, rather than the drugs that are currently used, is a safer option when it comes to treating breathing problems.

Caffeine is also useful when it comes to the morning-after. A hangover equals a headache because alcohol enlarges the blood vessels in your brain. Caffeine does the opposite and constricts blood vessels, hence its use in over-the-counter painkillers.

It’s been proven that drinking a cup of coffee before exercising enables you to work out for almost a third longer. Plus, researchers at the Australian Institute of Sport have discovered that caffeine triggers muscles to start using fat as an energy source instead of carbohydrates.

So, is caffeine good? Or is caffeine bad? The solution to the onundrum, says Lamont, is to carefully monitor how much you’re putting into your body.

“Keep a log of how much chocolate, ola, coffee and tea you’re having each day,” she says. “Have a couple of cups of coffee a day, but not eight or nine, and drink lots of water to counteract its diuretic effect. Keep your intake to a minimum and you won’t be doing your body as much harm.”

beauty buzz As well as putting affeine into your body, the latest innovation is rubbing it into your skin. Facial toners, cellulite creams and body-contouring products now often contain caffeine, with companies claiming that it helps to firm and tighten.

French cosmetics company Clarins uses caffeine in some of its products, including face creams such as Contouring Facial Lift, and Shiseido’s celebrated anti-cellulite Body Creator also contains caffeine. The Fuji Spinning Company in Japan has even manufactured caffeine-infused underwear which, it claims, helps activate fat-dissolving enzymes.

Beauty insiders claim that caffeine-based creams work as diuretics, draining fatty cells of fluid resulting in firmer skin. But health professionals are dubious about the beauty benefits of the drug.

“It’s difficult to see the reason for including caffeine in beauty products,” says Professor John Miners.

And naturopath Ilana Lamont thinks it may just be another in a long ine of wonder compounds touted by cosmetics companies. “I can see no viable way that caffeine does anything,” she says. “I think it’s little more than the latest trend in the beauty world.”

How Effective are Your Nutritional Supplements?

Excessive weight gain is a big problem in America. According to the National Health and Nutrition Examination Survey, a publication of the Centers for Disease Control and Prevention, nearly two thirds of U.S. adults are overweight or obese. Most people want to do something about it, but don’t always make good decisions.

This year alone, fifty million people will go on some of form of weight-loss program, spending some $33 billion on weight loss products and services that are fad diets, unsafe or ineffective nutritional supplements. Countless others who have tried to lose weight and failed will give up altogether.

“What people need to realize is that there is no magic bullet when it comes to losing weight and keeping it off,” says Jeff Zwiefel, vice president of the Nutritional Products Division of Life Time Fitness, a national health, fitness, and nutrition company. “For many people, losing weight can feel like a daunting task. It takes a balanced approach that includes education, exercise and good nutrition, coupled with effective weight-loss supplementation.”

A good beginning point is to gain a better understanding of the mechanisms of weight gain. Do you ever wonder why some people can eat all the time and never gain weight while others seem to put on pounds at every sitting? “It’s all about metabolism,” says Zwiefel.

Simply stated, your metabolism is the way your body burns up all of the calories from the food that you eat and regulates energy. The speed at which your body burns up calories is called your metabolic rate. The faster your metabolism, the more calories you’ll burn, and the less likely that you’ll be overweight. “A small percentage of people naturally have a better metabolism than others, but for the most part, an individual’s metabolism is determined by their lifestyle”, says Zwiefel. So what can you do to place yourself in a better position to manage your weight?

Diet represents one of the primary ways to shed those unwanted pounds and keep them off. Although it might sound easy on paper to simply put less food in your mouth, the reality is that reducing calorie intake is a significant problem for most of us. It is more complex than just calories in and calories out. Factors such as stress and diet will dramatically impact how our bodies process the calories we consume. That’s why Life Time Fitness recommends you not only change what you eat, but your eating and lifestyle habits.

Instead of eating three meals a day — breakfast, lunch and dinner — eat five nutritionally balanced meals and two snacks per day. Spreading your food intake over the day is the best way keep your energy levels up and to burn calories for energy versus storing them.

You should also reduce the consumption of simple and refined carbohydrates that offer little nutritional value. Concentrate on eating foods that are high in fiber to reduce appetite and help reduce the risk of cancer. Look for good sources of protein throughout the day such as lean meats, fish, eggs, low fat dairy products, beans and nuts. Complex carbohydrates such as whole wheat bread, wild rice, whole-wheat pasta, multigrain cereal and potatoes are great ways to boost your energy level throughout the day. Eat 4-5 servings of fruits and vegetables; take a multivitamin with antioxidants each day to ensure you are getting the nutrients your body requires throughout the day.

Because our busy lifestyles can interfere with upholding the ideal dietary plan, proper supplementation can help fill in the gaps. However, there are dozens of supplements on the market today offering big promises. How do you know which brand is best for you?

“If a product promises, ‘effortless,’ weight loss, it doesn’t have your long-term health and wellness in mind,” says Dr. Bill Wheeler, Ph.D. and R.D., a former staff nutritionist to the President of the United States and independent consultant for Life Time Fitness. “Supplements need to be worked into your overall plan.”

Life Time Fitness’ LeanSource weight loss supplement is a patent-pending blend of four active ingredients shown in recent studies to help naturally speed up metabolism, burn body fat, and curb sugar cravings without the use of harmful stimulants. Unlike many other supplements on the market today that hype unbelievable before and after testimonials, LeanSource is based on real science and a proven safe and effective formulation. All Life Time Fitness nutritional products are regularly tested in independent lab settings to assure consumers they really contain what’s on the label.

Now available at Target, RiteAid, Kroeger, Kmart and Meijer stores, as well as Life Time Fitness locations nationwide and via www.lifetimefitness.com, LeanSource products are conveniently available in a gel cap form, bars, and ready-to-drink shakes in multiple flavors.

Good diet and the use of beneficial supplements are just part of the equation. Regular and balanced exercise is also a critical part of the process. “Just going to the gym once in a while isn’t going to cut it. You need to make a commitment, and stick with it,” says Zweifel.

Life Time Fitness recommends that people who are serious about shedding the pounds and keeping them off participate in aerobic training exercise regimens a minimum of three times per week for at least 30 minutes at a time. Aerobic exercises include brisk walking, biking, jogging, swimming, aerobic classes and dancing. Dieters are also urged to take part in resistance training exercises, such as weight lifting, at least twice a week for a minimum of 30 minutes per session.

For more information about weight loss and exercise programs offered through Life Time Fitness, visit www.lifetimefitness.com.

Courtesy of ARA Content

Listen to Your Body, Experiment, and Customize to Your Diet

As with exercise, you should continually experiment to discover what works best for you. Creating the right diet plan for you should be a process of trial and error – and ongoing experimentation with portion sizes, food combinations, eating at different times of the day, etc. This will take time and practice on your part. Prepare to be flexible and willing to learn from and improve on your mistakes. Every time you experiment with an open mind, you have an excellent opportunity to learn and improve. Take advantage of this!

Many diet plans tell you what to eat, how much to eat, and when to eat it. This does not teach you how to attend to your own cravings, desires, or hunger. This teaches you nothing about living and feeling healthier and happier. Everyone has different strengths, weaknesses, and eating patterns. You will only become successful when you learn to respond to your own feelings and not to what someone else says is right for you. It is critical that you learn how to be aware of and attend to both feelings of hunger and fullness, and learn what will satisfy you both physically and psychologically.

Your own body, not someone else’s routine, is the very best guide for how much you need to eat. Try to get in the habit of tuning in to your internal cues of hunger, and not just eating the amount of food you think you should, or tuning in to external cues like the sight or smell of food. It’s okay to eat any amount of food to feel both physically and psychologically satisfied. But you must learn to stop when you feel comfortably full, not stuffed.

Physical Power of Positive Thinking

The positive thinker has quite an advantage in
that he is able to achieve his goals much quicker, devote his energy to positive
feelings toward himself and others. He’s able to drain such time consuming
thoughts, as resentment, irritations, guilt reactions, and annoyances that have
collected throughout the day and refill his mind with refreshing and happy
thoughts.

Love and positive thinking is the internal force that gives you new hope, joy
and vitality. It’s for people who truly want a powerful new lease on life!!!
Remember that your brain is the central power
station of the body. A diet that consists of mainly junk foods and sugary
carbohydrates will cause physical illness to the brain when, on the other hand a
proper nutritional diet promotes positive thinking which frees you from mental
conflict and helps you to achieve success that much sooner.

The positive thinker is able to love someone besides himself, and with the world
so full of hate, only proves the fact that the diet of today is full of junk
food. Hate will only tear your mind apart further. That’s why you naturally feel
physically good when you’re happy — your entire body is well nourished and
working together — now, isn’t that what bodybuilding is all about!?

You CAN adapt your self to any change whether
it be in diet or physical exercise! Remember, the mind governs the body. Harmful
thoughts such as: fear, hatred, anxiety and over sensitivity originate when your
brain cells are starved. Positive thinking is impossible when the mind is
undernourished, and a mind that is constantly undernourished becomes touchy and
irritable.

Your mind along with your body must be kept in top physical condition, otherwise
it will dwell on destructive thoughts towards yourself and others. With the
correct diet you are able to think positive and encourage yourself through a
tough bodybuilding routine — and the results will appear much faster.

Accept Your Body and Learn to Have a Positive Self Image

Because thin females and muscular males are seen as the ideal in our society and because we have come to believe that body size and shape are totally under a person’s control, most people enter diet and exercise programs with unrealistic goals and expectations. If you continually strive to achieve a socially imposed ideal, you will never be free of your insecurities or your self-consciousness. You must truly realize and then learn to accept that we are not all meant to be fashion-model size.

Our body size and structure reflects not only our eating and exercise habits but also our genetics. The role this latter factor plays in determining weight seems to vary greatly between individuals. We are all born with a certain body type inherited from our parents. Although hardly anyone is a pure body type, there are three different applicable categories: ectomorphs, mesomorphs, and endomorphs.

Characteristically, ectomorphs have a light build with slight muscular development. They are usually tall and thin with small frames and narrow hips and shoulders.

Mesomorphs have a husky, muscular build. They often have broad shoulders, and their weight is concentrated in the upper body, making them look compact or stocky.

Endomorphs are characterized by a heavy, rounded build with shoulders usually narrower than their hips. They have a round, soft appearance and are more often overweight or obese.

When we understand and appreciate our bodies, we are able to work with them, not against them. Although many of us are a combination of two body types, we cannot become what we are not. However, everyone can improve their appearance and their health and performance levels by implementing the principles of a safe and effective eating and exercise program.

Even if you have a genetic predisposition to being overweight, the way you live is what ultimately determines whether you become fat. Genes clearly play a role, but they certainly don’t determine what you’re going to have for dinner or how often you exercise. Chances are if you’re living an unhealthy lifestyle, you’ll become fat and unhealthy.

All of us can’t be thin. But every single one of us can be healthy. By focusing on what you’re eating and how much you’re exercising, you’ll be able to achieve optimum health and fitness, even though you may not achieve society’s ideal of thinness. Accepting yourself does not mean that you’re hopeless and that it’s okay to do nothing. It means that you feel good and care about yourself, and that you want to be the very best you can be, regardless of your genetics, regardless of society’s standards.

To achieve this level of optimum wellness, you must have a positive self image. This means that your feelings about your body are not influenced by events in your daily life. For many people, life’s problems are projected onto their body. “If only I were thinner–or more muscular, I would have made the team, gotten the job, been chosen. . . . If only I were thinner–or more muscular, I could meet more people, find the right guy/girl, be happy.” This self-defeating habit is reinforced by the images we see in advertising; your body becomes an easy target for everything wrong in your life.

When you have a positive self-image, you value and respect your body; you are also more likely to feel good about living a healthy lifestyle.

No matter how much genetics predetermines how you store and lose fat, the body you’ve been given will still respond positively to being appreciated and treated well. Focusing on fun physical activity and eating healthy foods will help you feel good whatever your size. Developing a healthy, positive image of yourself is the first critical factor in your fitness success. Having a strong sense of self-worth provides the basis for making rational and affirming decisions about your health. Good luck, stay positive, and enjoy all the wonderful benefits of a healthy, active lifestyle!

By Chad Tackett

Exercise: The key to weight loss

As we grow older it seems that we are in a constant battle with our waistline, The older we get the harder it is to lose weight.

Many of us have tried various fad diets which may take the weight off in the short run but undoubtedly it comes right back. In fact. over 95% of dieters will put the weight back on plus an extra five pounds.

Diets Just don’t work. The key to permanent weight loss is through exercise and proper nutrition through behavior modification.
When we diet were losing fat and also muscle. This decrease in muscle mass will cause our metabolism to slow down. so we are unable to burn as many calories. As we age this naturally begins to occur. After our mid 20s our metabolic rate decrease& by approximately five percent per decade. One explanation for this is that our muscle mass decreases and our body fat increases due to inactivity. We get caught up in our work and spend our leisure time in front of the TV instead of taking care of our bodies. Being overweight in one of the major causes of hypertension, high blood pressure, certain types of cancer and an overall lackluster feeling.

As many dieters know, the weight is going to come back faster and faster the more you diet. Whether you’re eating pre-packaged foods, diet shakes. or grapefruits and water, you’re not going to be able to stay with it forever without going crazy. When you see that chocolate cake you won’t be able to just have one piece you’re likely to cat the whole thing. It’s a vicious cycle.

There to good news. Something can break this cycle–exercise. in order to lose weight we must create a caloric deficit, that is. we must expend more calories that we are consuming. This is done through exercise and proper nutrition, not fad diets. Through exercise we are able to burn calories and add muscle. For every pound of muscle we obtain, an extra 350 calories per week is burned in order to sustain this. We’ll be using up extra calories even while we sleep.

Aerobic exercises, such as walking and jogging. are excellent ways to bum calories. Always begin with a warm-up period of 3-5 minutes. gradually reaching your target heart rate. (Me is 60 to So percent of your maximal heart, which is estimated at 220-age. For example. if you are 60 yrs. old your target heart would be 96 beats per minute through 128 beats per minute.) Always start at the low end of your target heart rate. Exercising in this range for 15 through 20 minutes will allow for fat reduction to occur. A cool down of 3 to 5 minutes is recommended as this allow* for your heart rate to gradually return to normal.

Remember, consult your physician about any exercise program you are considering.

In order to shape and tone our bodies we need to do body shaping exercises. This will add muscle and firmness to our physiques. Many women tend to deposit fat around their thighs and buttocks, while males tend to put fat around their stomachs.

Here are a few exercises that can help tighten these areas.

Outer thigh lift: Lying on your right side with your hips and ankles in line with your shoulders, slowly lift your left leg as high as possible, hold, then return to the starting position. Do 10 repetitions and switch sides.

Inner thigh lift: Lying on your left side with your hips and ankles in line with your shoulder. right knee is bent to 90* angle. Slowly lift your left leg as high as possible. hold, then return to the starting position. Do 10 repetitions and switch sides.

Abdominal crunches: Lying on your back with knees bent and hand behind your head, slowly curl your shoulders up. pause, slowly lower to the starting position. Do 10 repetitions.

You will notice that you will be much more conscience of the foods you’re eating when you exercise. Since you’ll be taking care of your body you won’t want to fill it up with junk foods.

It is best to eat three well balanced meals and two nutritious snacks in between. This will help eliminate the binge eating that often happens when meals are skipped. Try to drink plenty of water and eat high fiber foods since this will give you a full feeling without adding extra calories.

The key to any exercise program is to get proper instruction. A competent personal trainer will make all the difference.

Jeff Rutstein is president of Custom Fitness, a one-on-one personal training company. Jeff has a degree from UMass / Amherst and is a certified personal and weight training instructor. Visit his website at http://www.customfitness.com and/or e-mail him at jeff@customfitness.com

How to spot a fitness scam

How to Spot a Fitness Fraud

“Turn your body into a super fat-burning furnace!”
“Washboard abs in just 5 minutes a day!”
“Exciting new development!”
“Research proven!”

If It Sounds To Good Too Be True, It Probably Is.

How many times have you heard this? Yet, ads and infomercials can be so seductive, you really want to believe the wild claims they promise, so you may be tempted to suspend good judgement and buy into the fantasy. Substandard and fraudulent products hurt more than just your wallet. When a product doesn’t do what it claims to do, you’ll feel let down. This can lower your self-confidence and can even lead you to believe that your fitness goals will never be achieved. This article will help you to identify fitness frauds and give you tips and resourses on so you’ll be able to make better decisions when buying fitness products.

Buyers Beware Checklist

Quackery is not easily detected. Use this checklist before purchasing a product advertised in a mail-order catalog or on TV.

  • Is the product supported entirely by testimonials
  • Is there any controlled, randomized scientific evidence supporting the sales claims?
  • Do the experts associated with the program have the proper credentials?
  • Is the person selling the product believable?
  • Does the promotion use any pseudomedical jargon?
  • Does the promotion boast a secret formula or answer?
  • Do the claims seem miraculous or far-fetched?
  • Is the product appealing to your vanity?
  • Does the suggested use of the product seem out of keeping with the desired outcome (e.g., “just three minutes a day toward slimmer thighs”)?
  • Does the fine print contain any disclaimers?
  • Does the offer include additional free prizes?

    (Buyers Beware Checklist from “Consumerism and Quackery”, IDEA Magazine, May 1998 by Len Kravitz,)

Online Buying Tips

You need to have confidence in the company and product you’re buying online. Does the company have your best interests at heart? If in doubt, search for clues as to their reliability. Do they have a phone number? You may want to call to check them out further. Ask a question by e-mail and see how long they take to respond. Ask the company for independent research that substantiates their claims and promises. You can check out the company on the Better Business Bureau’s Business Report page. Their page states “The Better Business Bureau collects and reports information to help prospective buyers make informed decisions in dealing with business and charitable organizations.”

If In Doubt, Ask An Expert

The media is quick to announce the latest health/fitness discovery, regardless of the source. Unfortunately, this new claim may later be retracted when proper studies are made. But quacks will use (and misuse) questionable data to convince you to buy their product. What should you believe? If you don’t have the time to sort through information dispensed from reputable sources, you should ask an expert. A certified fitness instructor should be able to separate fact from fiction.

The facts about the Atkins Diet and 10 untruths

Low carbohydrate diets such as Atkins have always been controversial, but with the recent wave of new research and publicity, the controversy is now raging hotter than ever. One headline in the San Francisco Chronicle said that the battle between the low and high carbers had become so heated since mid 2002 that “Knives had been drawn.”

From my vantage point (as a health and fitness professional down in the trenches), it looks more like tanks, artillery and machine guns have been drawn! Tragically, the people being hurt the most by these “diet wars” are not the experts, but the dieters.

After its original publication in 1972, The Atkins Diet was regurgitated in 1992 as “Dr. Atkins New Diet Revolution,” creating a new surge of interest in low carbohydrate dieting. Then, in July of 2002, the controversy reached an all time high when the New York Times Magazine published an essay by Gary Taubes titled, “What if it’s all been a big fat lie?” The article suggested that new research was now proving the late Dr. Atkins had been right all along.

More research in 2003 seemed to corroborate the Taubes story: Two studies in the New England Journal of Medicine in May of 2003, and another in June 2003 in the Journal of Clinical Endocrinology and Metabolism, suggested that Atkins was equally, if not more effective for weight loss than conventional diets – at least in the short term.

With the publication of this new information, Atkins supporters boasted, “See, I told you so,” while their opponents fired back in defense of their high carb, low fat positions. Meanwhile, low carb foods and supplements became all the rage, bread and pasta sales took a nosedive and the wheat industry cried the blues.

With differences in opinion as opposite as the North and South Poles, it’s become unbearably confusing and frustrating to know which weight loss method is best and safest. At the date of this writing, in late 2003, obesity has reached an all time high –AGAIN! According to the Journal of the American Medical Association, 64% of Americans are overweight and 31% are obese, and it’s only getting worse.

Obviously, the popular weight loss methods today – including the low carb diet – are still missing something…but what?

If you’re confused by the whole high carb, low carb thing and if you’re frustrated with your attempts at trying to lose weight and keep it off, then this may be the most important report you will ever read. In the next few minutes, you’ll discover the real truth about low carb diets and a real solution to the problem of excess body fat. Read on to learn the 10 Lies about the Atkins diet and the truth that will set your body free!